MARKET RESEARCH
Want to understand your target audience better? No problem! The best way to find out what they need and want is to ask them? That's where we come in, we will formulate a market research plan based on your budget and time constraints and conduct research through trusted partners, focus groups and/or online surveys.
Research is so key to any business and the truth is that most business ideas and marketing projects start with research. Through data we can see many patterns and this information can be vital to inform of future strategy or direction.
CONSUMER
BEHAVIOUR
Do you want to know what purchasing habits people have or how/when they use certain products? We can help you find out behaviour data to help future plans.
TARGET AUDIENCE
PROFILES
Do you want to identify the different types of customers and how they differ? We can help you create your ideal customer profiles so you can get closer to them.
PROSPECT
RESEARCH
Finding out what a buyer wants or looks for is key for growth. We can create surveys to speak directly to your customers to gain insight into how you could improve.
COMPETITOR
RESEARCH
Find out about your competitor's in more detail and how they do things differently to you. We can identify your opportunities and threats to be aware of.
INTERNAL
STAKEHOLDER RESEARCH
It's also important what colleagues think and bringing collective ideas and views together can often contribute to key business changes.
NEW MARKETS &
NEW PRODUCTS
Do you want to know more about a potential new market? Or perhaps see how you product idea would be received in a different country. We can help you when you don't have the time.